01 The Short-Form Video Era in Switzerland

In 2026, 87% of Swiss internet traffic is video. Instagram Reels and TikTok at 15-60 seconds dominate engagement. Our video production services create content for each linguistic market.

02 LinkedIn Video: The Underused B2B Channel

LinkedIn posts with video generate 5x more engagement than text alone. For Swiss B2B companies, it's the most cost-effective channel.

03 Low-Cost Production, Maximum Impact

A recent smartphone and good lighting suffice for authentic content. Invest 80% in storytelling and 20% in equipment.

04 Measuring Video ROI: Beyond Views

Views are a vanity metric. Track retention rate, website clicks, and cost-per-lead instead. Good B2B video content should generate leads under CHF 15 each.

05 Your 2026 Video Calendar

Our team can create your complete video editorial strategy.